August 24, 2017 – CHARLOTTE, N.C.–Today, Bojangles’, Inc. (NASDAQ: BOJA), the iconic, fast-growing restaurant operator and franchisor celebrating its 40th anniversary, has announced in conjunction with the historic Darlington Raceway an extension of the ‘One Legendary Weekend’ ticket offer for the Bojangles’ Southern 500, scheduled for Sunday, September 3, in Darlington, South Carolina.
Through Tuesday, August 29, race fans can grab a ticket to witness all the action during Sunday’s Bojangles’ Southern 500 for just $20, with the purchase of one regular-priced Sunday race ticket. This offer is redeemable only on www.LetsBoRacing.com and while supplies last.
“As a result of amazing fan response to this unique ticket offer, we’re excited to give even more race fans an opportunity to experience the Bojangles’ Southern 500 at an incredible value,” said Randy Poindexter, Bojangles’ Senior Vice President of Marketing. “The throwback theme of this one-of-a-kind race weekend is a must-see spectacle and an event that true race fans shouldn’t miss.”
“We’re pleased that our fans will have a few more days to take advantage of this excellent ticket offer set forth by our great partners at Bojangles’,” said Kerry Tharp, Darlington Raceway Track President. “The Bojangles’ Southern 500 is one of NASCAR’s crown jewels and fans won’t want to miss the opportunity of experiencing a true throwback weekend Darlington style.”
Follow Bojangles’ (@Bojangles1977) or Darlington (@TooToughToTame) on social media and use #BojanglesSo500 for a behind-the-scenes look at the Bojangles’ Southern 500 race weekend.
All weekend long at Darlington Raceway, Bojangles’ interactive zone is the place to be for tailgate games, giveaways and much more. Whether you’re tailgating at the track or watching the race at home with family and friends, celebrate your race day with a Bojangles’ Big Bo Box, filled with delicious chicken, made-from-scratch biscuits, home-style fixin’s and, of course, Bojangles’ refreshing Legendary Iced Tea®.
About Bojangles’, Inc.
Bojangles’, Inc. is a highly differentiated and growing restaurant operator and franchisor dedicated to serving customers high-quality, craveable food made from our Southern recipes. Founded in 1977 in Charlotte, N.C., Bojangles’ serves menu items such as delicious, famous chicken, made-from-scratch buttermilk biscuits, flavorful fixin’s and Legendary Iced Tea®. At June 25, 2017, Bojangles’ had 740 system-wide restaurants, of which 314 were company-operated and 426 were franchised restaurants, primarily located in the Southeastern United States. For more information, visit www.bojangles.com or follow Bojangles’ on Facebook and Twitter.
About Darlington Raceway
Darlington Raceway’s award-winning throwback campaign is now The Official Throwback Weekend of NASCAR featuring the Monster Energy NASCAR Cup Series Bojangles’ Southern 500® on Sunday, Sept. 3, 2017. The NASCAR XFINITY Series Sport Clips Haircuts VFW 200 will race on Saturday, Sept. 2, 2017. Tickets are on sale now by calling 866-459-7223 or visiting DarlingtonRaceway.com. Children 12 and under can get in free to Saturday’s NASCAR XFINITY Series race. You can keep up with all of the latest news from Darlington Raceway at DarlingtonRaceway.com, on Facebook at Facebook.com/DarlingtonRaceway and on Twitter at Twitter.com/TooToughToTame. Fans are encouraged to post their Bojangles’ Southern 500 stories and memories using #TraditionContinues, #BojanglesSo500 and #SportClips200.
This press release contains forward-looking statements. All statements other than statements of historical fact included in this press release are forward-looking statements. These statements are not guarantees of future performance and involve a number of known and unknown risks, assumptions, trends, uncertainties and factors that are beyond our control. Should one or more of these risks or uncertainties materialize or should underlying assumptions prove incorrect, actual results may vary materially from those anticipated, estimated or projected. We undertake no obligations to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise than as required under the federal securities laws.