June 8, 2017 – CHARLOTTE, N.C.–Whether you’re road tripping, heading to the beach with friends or spending time with family, only one beverage should be along for the ride – Bojangles’ (NASDAQ: BOJA) Legendary Iced Tea®. That one-of-a-kind, satisfying fan favorite is a custom tea blend, always steeped the old-fashioned way to create that legendary flavor and the finest iced tea in the South.
Because the summer is for celebrating, beginning Saturday, June 10 (National Iced Tea Day), Bojangles’ is offering their signature tea for $1 all summer long. So whether you’re a Legendary Iced Tea® lover or a new Bojangles’ fanatic, this deal is guaranteed to sweeten your summer (participation and tea size may vary by restaurant).
Bojangles’ is also making history this summer. For the first time ever, the brand is testing a flavored iced tea. Steeped the old-fashioned way and featuring a delightfully crisp peach flavor, Bojangles’ Peach Legendary Sweet Tea will only be available at 36 restaurants (click for locations) throughout the Carolinas, Georgia and Virginia for a limited time this summer.
“Wherever your summer takes you, our Legendary Iced Tea® is the perfect beverage to make your summer flavorful,” said Grant Springer, Senior Director and Head of Culinary Innovation for Bojangles’. “Always a classic, our tea continues to be the perfect summertime complement to our delicious, one-of-a-kind menu items.”
This summer, catch us on Twitter, Facebook or Instagram to learn how you can use our Legendary Iced Tea® in creative ways that will delight and refresh your family and friends. And for you tea fanatics, sign up for Bojangles’ E-Club and get a free half-gallon of Legendary Iced Tea® (with any purchase).
Bojangles’ $1 Legendary Iced Tea® offer is available only at participating locations and tea size may vary. Bojangles’ Peach Legendary Sweet Tea is being tested only at 36 select locations (click for list).
About Bojangles’, Inc.
Bojangles’, Inc. is a highly differentiated and growing restaurant operator and franchisor dedicated to serving customers high-quality, craveable food made from our Southern recipes. Founded in 1977 in Charlotte, N.C., Bojangles’ serves menu items such as delicious, famous chicken, made-from-scratch buttermilk biscuits, flavorful fixin’s and Legendary Iced Tea®. At March 26, 2017, Bojangles’ had 728 system-wide restaurants, of which 314 were company-operated and 414 were franchised restaurants, primarily located in the Southeastern United States. For more information, visit www.bojangles.com or follow Bojangles’ on Facebook and Twitter.
This press release contains forward-looking statements. All statements other than statements of historical fact included in this press release are forward-looking statements. These statements are not guarantees of future performance and involve a number of known and unknown risks, assumptions, trends, uncertainties and factors that are beyond our control. Should one or more of these risks or uncertainties materialize or should underlying assumptions prove incorrect, actual results may vary materially from those anticipated, estimated or projected. We undertake no obligations to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise than as required under the federal securities laws.
PR & Media Relations:
Cliff Cermak, 704-519-2126